Fortress Brand Group Acquires Taylor & Pond, a Leading Beauty-Focused Digital Demand Generation Agency

Taylor & Pond’s 360° Electronic Internet marketing Tactic Boosts Fortress’s Worth Proposition and Expands its Capabilities as a Global Omnichannel Expansion System

NEW YORK, June 1, 2022 /CNW/ — Fortress Brand, a global omnichannel accelerator, achieves its 3rd transformational transaction by signing up for forces with 360° digital advertising and marketing agency, Taylor & Pond. Based in San Diego, California, Taylor & Pond specializes in the splendor, health and fitness, and wellness business by providing a full spectrum of digital advertising companies, which include social media internet marketing, written content development, influencer marketing and advertising, paid electronic media, inventive development, e mail advertising, and internet site development. 

With this strategic partnership, Fortress Brand expands its capabilities and even further deepens its splendor, overall health, and wellness know-how. By way of its recent acquisitions and with a global workforce of around 250 personnel spanning three time zones, Fortress Model, along with creative company, School Household, worldwide digital internet marketing company, Finc3, and now Taylor & Pond, has the ability to assist increasing brands in the buyer product area at any stage of their everyday living cycle throughout various companies, such as international market management, demand era, efficiency internet marketing, creative branding and method, and info analytics and reporting. The addition of Taylor & Pond improves Fortress’s associations with current model partners by staying in a position to provide them added innovative and digital demand era abilities by an built-in development system.

“Partnering with Taylor & Pond is a enormous option for Fortress. This provides both agencies the capability to unlock new consumer bases by means of blended provider offerings to drive brand name advancement throughout multiple platforms though leveraging our mixed facts and engineering. Today we bring jointly two wonderful groups that share a passion for generating benefit for their clients throughout the electronic landscape,” suggests Matt Beer, Co-Founder and Co-CEO of Fortress Brand.

President of Taylor & Pond, Siri Fomsgaard states, “I am over and above thrilled with our new partnership and being portion of the potent Fortress Team! This new digital alliance will reinforce our 360-electronic marketing solutions and Taylor & Pond clients will benefit quickly. I am particularly energized about the sector-foremost Amazon and information analytics capabilities that our top rated magnificence and wellness manufacturers can now use to improve on the web sales each below in the U.S. and in Europe.”

Fortress is a technologies-pushed platform and its omnichannel acceleration solutions are supported by its have proprietary program that offers its brand partners with a authentic-time dashboard into their market enterprise and strong sector insights and investigate. Taylor & Pond enhances Fortress’s proprietary technological know-how system by widening the knowledge pool to involve sources these as social, look for, and webstore supplying its brand associates with a holistic perspective of info across all electronic channels.

“Soon after an unbelievable 27 several years I found the fantastic spouse in Fortress Manufacturer”, states Cindy Pond, Founder and CEO of Taylor & Pond. “T&P is the major 360-electronic marketing company for the elegance and wellness industry and in partnering with Fortress and their capabilities in Amazon, analytics, and effectiveness advertising, we are poised to speed up our clients’ market progress like never ahead of.”

Co-Founder and Co-CEO Alex Beer concludes, “We seem ahead to welcoming Taylor & Pond into Fortress Brand’s collective of companies and are energized to keep on on this path as a most effective-in-class lover to all current and long run purchasers.”

Fortress Brand

Fortress Model is a world electronic marketplace accelerator that represents acclaimed models throughout a multitude of industries, like beauty and individual care, health and wellness, and purchaser item goods. Founded in 2012 and headquartered in New York, Fortress, alongside with its household of organizations, University Dwelling, Finc3 Marketing and advertising Team, and Taylor & Pond, presents its consumers an integrated platform to speed up electronic progress at any phase in a brand’s lifecycle such as entire-company marketplace administration, brand name technique and inventive expert services, 360-diploma performance internet marketing, info analytics, and intercontinental tactic all below one particular roof. Fortress has been regarded as a single of Inc.’s 5,000 Speediest-Developing Companies in 2020 and 2021 and is also reliable by Amazon as a confirmed company partner.

Get hold of Identify: Gabrielle Maksian
Group Title: Fortress Manufacturer
Email: [email protected]

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